1
Emotion Detection Determine the emotion evoked when a customer engages with the brand for a particular purpose. A user may experience any or a combination of emotions.
2
Grained Analysis An analysis of the polarity associated with your brand is necessary; reactions may vary from highly positive to neutral to negative and can be demonstrated through ratings.
3
Features Analysis Users often provide more than just ratings and emotion in their reviews, pointing out both positive and negative features.
4
Linguistic Analysis The sentiment assessment varies across different languages, depending on the geographical locations of the regions you operate in and the countries you ship to, amongst other factors.